Boost Your Laravel Application’s SEO with the SEO Helper Package

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n today’s digital landscape, effective SEO (Search Engine Optimization) is critical for improving your website’s visibility and attracting more visitors. Laravel developers, rejoice!. This guide will walk you through how to install, configure, and utilize the SEO Helper package to optimize your Laravel project’s SEO effortlessly.

What is SEO Helper?

SEO Helper is a Laravel package crafted to simplify SEO management within your Laravel applications. With this package, you can easily manage meta tags, Open Graph tags, Twitter Card tags, and even generate schema.org markup. It offers an intuitive API to set SEO attributes and integrates seamlessly with Laravel’s architecture.

Installation

Getting started with SEO Helper is a breeze. To install the package, run the following command in your terminal:

composer require vickychhetri/seo-helper

Configuration

Once installed, you’ll need to publish the configuration file to customize the SEO settings according to your needs. Execute the following Artisan command:

php artisan vendor:publish --tag=config

This will copy the configuration file (seo_helper.php) to your Laravel project’s config directory. Here, you can modify various SEO settings.

If your package includes views that you might want to customize, publish them with:

php artisan vendor:publish --tag=views

The views will be copied to resources views, allowing you to tailor them to fit your application’s design.

Features

SEO Helper offers a range of features to enhance your SEO efforts:

  • SEO Configuration: Easily customize SEO-related settings.
  • Customizable Views: Modify SEO views to match your design.
  • Ease of Use: Seamlessly integrate SEO enhancements into your Laravel project.

Usage

Initializing SEOHelper

To begin using SEO Helper, initialize the SEOHelper class in your Laravel application:

use Vickychhetri\SEOHelper\Helpers\SEOHelper;

$seoHelper = new SEOHelper();

Setting Meta Tags

You can set meta tags for the title, description, and keywords with the setMeta() method:

$seoHelper->setMeta('Page Title', 'Page Description', 'keyword1, keyword2');

Setting Open Graph Tags

To set Open Graph tags such as title, description, URL, type, and image, use the setOpenGraph() method:

$seoHelper->setOpenGraph('Open Graph Title', 'Open Graph Description', 'https://example.com', 'article', 'https://example.com/image.jpg');

Setting Twitter Card Tags

For Twitter Cards, you can set the title, description, and image with the setTwitterCard() method:

$seoHelper->setTwitterCard('Twitter Card Title', 'Twitter Card Description', 'https://example.com/image.jpg');

Generating HTML Meta Tags

Once you’ve set your SEO attributes, generate the HTML meta tags using the generate() method:

$seoHtml = $seoHelper->generate();

Outputting HTML in Views

In your Blade views, output the generated HTML meta tags using {!! !!} to render the HTML content:

{!! $seoHtml !!}

Advanced Features

SEO Helper also provides additional functionality for advanced SEO management:

  • Canonical URLs: Define a default canonical URL or leave it null for dynamic setting.
  • Schema.org Markup: Initialize schema.org markup for structured data dynamically.

Example of Schema.org markup:

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "",
  "image": "",
  "author": {
    "@type": "",
    "name": ""
  },
  "publisher": {
    "@type": "Organization",
    "name": "",
    "logo": {
      "@type": "ImageObject",
      "url": ""
    }
  },
  "datePublished": ""
}
</script>

Analytics Integration

SEO Helper also supports advanced analytics through the SeoAnalytics class. This includes methods to retrieve data such as active user sessions, page views, and more. To use this feature, instantiate the SeoAnalytics object and call the desired method:

$seoAnalytics = new SeoAnalytics();

$start_date = '2024-01-01';
$end_date = '2024-06-30';

$seoAnalytics->activeUserSessionCountyWise($start_date, $end_date);

Available Methods

  • activeUserSessionCountyWise($start_date, $end_date): Retrieves active user session data county-wise.
  • activeUserSessionCityWise($start_date, $end_date): Retrieves active user session data city-wise.
  • activeUserSessionBrowserWise($start_date, $end_date): Retrieves active user session data browser-wise.
  • activeUserSessionDeviceWise($start_date, $end_date): Retrieves active user session data device-wise.
  • screenPageViews($start_date, $end_date): Retrieves screen page views data.
  • topEvents($start_date, $end_date): Retrieves top events data.
  • userTrending($start_date, $end_date): Retrieves trending user data.
  • newUserCountry($start_date, $end_date): Retrieves new user data by country.
  • sessionsCampaign($start_date, $end_date): Retrieves session data by campaign.
  • userSessionRevenueCountry($start_date, $end_date): Retrieves user session revenue data by country.

Conclusion

The SEO Helper package is a powerful tool that simplifies SEO management in Laravel applications. With its easy installation, extensive features, and seamless integration, you can optimize your application’s SEO effortlessly. Whether you’re setting meta tags, configuring Open Graph or Twitter Card tags, or integrating advanced analytics, SEO Helper has got you covered.

For more details and to get started, visit the SEO Helper GitHub repository. Happy optimizing! 🚀

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